An athlete and champion who took a pain point for cyclists, along with his co-founder Dr. Allen Lim, created a company now employing more than 100 employees. From accountability and grit to being real, empathetic, and radically candid, hear from a successful entrepreneur solving sports nutrition problems.
“Say what you mean with the other person’s best interest in mind.”
MEET OUR GUEST Ian MacGregor founder and Chief Executive Officer of Skratch Labs..
Ian Co-founded more than a decade ago Skratch Labs, a sports nutrition company based in Boulder Colorado that was recognized by Inc. 500 as the 3rd fastest-growing food and beverage company in the US. He is now the CEO. In 2007 he co-founded The Just Go Harder Foundation to provide mentorship opportunities for aspiring cyclists and ski racers. Ian is a former professional cyclist and two-time US National Espoir Road Cycling Champion. He holds a BS in Mechanical Engineering from The Colorado School of Mines and currently resides with his family in the small mountain town of Nederland, Colorado.
